Social media platforms have gradually grown and taken center stage in communication and business. This has been made possible by the continued expansion of Internet accessibility, which has enabled at least 80% of the world’s population to be connected to the Internet (Imdb).
All around the world, most businesses find it simpler to connect with their customers on social media platforms, shifting from the conventional ways of using websites, which do not provide swift modes of communication. Social media platforms have worked wonders for many business-oriented individuals and entrepreneurs by providing a base to promote and market their products. Jason Hope, a well-known techpreneur and a futurist guru, has some insights on social media platforms.
Jason Hope says that social media platforms have revolutionized how businesses operate and have generated more income for the companies that use social media platforms to sell their products. Trust from users and potential and returning customers who feel comfortable having a direct relationship with the company by following their social media pages results in increased sales. The customers feel connected and can enquire from fellow customers and receive immediate reviews on various products.
Jason Hope says that the evolution of social media platforms has taken time and effort directed at keeping users entertained and informed. Some time back, most social media platforms didn’t have a following until they introduced entertainment and informative posts that entertained users, making them frequent the platforms for more fun.
Jason Hope believes that social media platforms will continue adapting to user requests and improve more to have a continued positive vibe. Regarding Facebook facing a slow death, Jason says it is not dying and has a bright future, but Facebook management should work harder to stop it from losing its charm. It still has a good following and should develop the platform to be business-friendly and incorporate more interactive tools.